26 янв. 2022 г.

The price is right – or is it? 🤔

Here's what's new with WooCommerce this month
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Person scanning the price tag on an item of clothing.

Pricing can be a tricky beast; charge too much, and nobody will want to buy your products. Charge too little, and profit margins drop, making it more challenging for your business to succeed.

Don't sell yourself short – we've got expert pricing tips and strategies for you from WooCommerce CRO Craig Cohen.

The price is right >

New in our Marketplace

Illustration of a woman standing and holding a percentage symbol next to an order form.

First Purchase Discount

Turn browsers into buyers by rewarding them with discounts on their first purchase. You can fine-tune your offers by experimenting with fixed, percentage, and discounted price incentives – for single products or entire baskets.

First time's the charm >

Illustration of form elements.

Custom Registration Forms Builder

From retailers to VIP members, create registration forms for each user role. Mix up to 24 default and custom fields to best match your customers' needs, and take the hassle out of creating and filling out forms.

Try the winning form-ula >

Bite-sized updates

    • It's time to elevate! We want to help you grow your store beyond $1M in gross merchandise value (GMV). On February 3, join Woo and our friends at Klaviyo as we share strategies and essential tools for success. Save your spot today – it's free.
    • Supply chain disruptions rose a whopping 638% last year. For business owners, this can have huge implications. Thankfully, Laura has some ways to help navigate these shortages, maintain revenue, and keep your customers happy and informed.
    • Defend against hackers with Biometric Login. Both you and your customers can log in to your store swiftly and securely using fingerprint recognition or USD authentication. Take that, baddies!
    • WooCommerce 6.1.1 is available now, with improved support for WordPress 5.9 and the Twenty Twenty-Two theme. As always, remember to back up and test this version on a staging site before updating your live store. Woo-hoo!
    • Selling children's toys or apparel? Dololo is just what you need. This contemporary, welcoming theme is packed with ready-to-use block patterns and smart color controls. The demo content import process is quick 'n simple, too – no kidding!

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