Reach holiday shoppers on Google and sync coupons and promotions (new!)

Connect with the right customers using free and paid Google listings /

Hey there,

Can you believe holiday shopping is already in full swing? With hundreds of millions of shopping searches happening on Google each day, you can connect with the right shoppers at the right moment when they’re searching for products like yours with Google Listings & Ads.

In a few simple steps, you can sync your products to Google, run paid ads to boost your visibility, and drive even more traffic with free listings.

Follow these steps to get started:

Download Google Listings & Ads – it's free. Set up your accounts to sync your store with Google, choose your audience, and configure your free product listings. Click "Add paid campaign" right in your store's WordPress dashboard to connect your Google Ads account and create your first campaign.

On Google, Shopping ads with promotions see an average conversion uplift of 28%.1

To show your coupons and promotions on Google Shopping listings, make sure you're using the latest version of Google Listings & Ads. When creating or updating a coupon in your WordPress dashboard under Marketing > Coupons, you’ll see a Channel Visibility settings box on the right; select "Show coupon on Google" to enable.

Get started with Google Listings & Ads

Happy selling! The Woo Team

1 Google internal A/B testing data from Nov 2019 - Feb 2020, analyzing Shopping ads conversion rate with a promotion annotation versus Shopping ads without an annotation, including 9,569 advertisers across the United States, United Kingdom, Germany, France, India, and Australia. Review the static terms here.

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